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The Research Playbook http://researchplaybook.com/
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Recently, I have been exploring the profiles of friends and colleagues to see where people are regarding the use of Social Media (SM). It appears from an extensive, but unscientific exploration most of you are connected through at least one of the major social networks (there are exceptions and you know who you are).
However, it also appears many, if not most, of you are not actively pushing the SM research and marketing envelope. This blog post is one in a series to help you “Engage, Transform, and Advance” your SM presence.
Objectives
We will explore a number of ways you can put more muscle into your SM presence, but first, let’s think about why you are using SM. It’s important to know your objectives before selecting network platforms. . . . .
P.S. Use a good quality photo on all your profiles – it makes you real!
For help with profile development feel free to contact me.
The Research Playbook 
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